About Us

Welcome to Soft Princess, an online-based company dedicated to bringing quality and style right to your doorstep. We specialize in ladies’ fashion and lifestyle products, including sportswear, wearable fashion accessories, and cosmetics — all carefully selected to reflect both elegance and efficiency.

We proudly deliver across Nepal and India, ensuring a smooth shopping experience wherever you are in these regions.

Our brand, “Soft Princess”, was originally founded in Thailand, with select manufacturing units located in Hong Kong. Today, our diverse collection features products made in India, China, and Thailand, combining global quality with regional accessibility.

We’re more than just a retailer — we’re also a wholesaler. If you’re interested in partnering with us or representing the Soft Princess brand in your area, we’re open to franchise opportunities. Join us in spreading premium fashion at efficient pricing.

At Soft Princess, our mission is simple: to offer high-quality products at honest prices, empowering women to express themselves with confidence and comfort.